Steadfast Group Limited (ASX:SDF)

Australasia's largest general insurance broker network.

About Us

Steadfast Group Limited is Australasia's largest general insurance broker network and underwriting agency group, headquartered in Sydney, Australia. Established in 1996, the company operates a network of over 400 brokerages and 30 underwriting agencies across Australia, New Zealand, Asia, and Europe. Steadfast provides its network members with access to a broad range of insurance products, services, and support, facilitating superior client outcomes.

Company Overview

Founded with the vision to bolster independent insurance brokers through enhanced buying power and scale, Steadfast Group has grown into a formidable entity in the insurance industry. The company's business model encompasses three primary segments: the Steadfast Network of brokers, Steadfast Underwriting Agencies, and Complementary Businesses.​

The Steadfast Network comprises over 400 general insurance brokerages, providing members with access to exclusive products, services, and support. Steadfast Underwriting Agencies is the largest group of insurance underwriting agencies in Australasia, offering specialized insurance products through 30 agencies. Complementary Businesses, including Steadfast Technologies, Steadfast Business Solutions, and Steadfast Re, among others, provide additional support services to the network.

Board & Management

Frank O'Halloran

Frank O'Halloran

Non-Executive Chairman

Frank has over 47 years' experience in the insurance industry. He worked at QBE for 35 years and was Group CEO from 1998 until 2012. He also worked with Coopers & Lybrand for 13 years where he started his career as a Chartered Accountant. Frank was President of the Insurance Council of Australia from 1999 to 2000 and was inducted into the International Insurance Hall of Fame in 2010. Frank received his AM for services to the insurance industry and philanthropy.

Robert B. Kelly

Robert B. Kelly

Founder, Managing Director & Chief Executive Officer

Robert co-founded Steadfast and has over 52 years’ experience in the insurance industry. He was voted the second most influential person in insurance by Insurance News and was awarded the ACORD Rainmaker Award in 2014.

Robert is a Qualified Practising Insurance Broker, a Fellow of NIBA, a Senior Associate of ANZIIF, a Certified Insurance Professional, a Fellow of the Australian Institute of Company Directors and  the Chair of the ACORD Board in New York. Robert is also a Director of not-for-profit organisation KidsXpress.

Vicki Allen

Vicki Allen

Non-Executive Director (independent)

Vicki has over 30 years of business experience across the financial services and property sectors. She held senior executive roles at a number of organisations including Trust Company, MLC Limited and Lend Lease Corporation. Vicki is currently the Chair of the BT Funds board, and a Non-Executive Director of Bennelong Funds Management. She is a fellow of the Australian Institute of Company Directors.

Joan Cleary

Joan Cleary

Non-Executive Director (independent)

Joan has over 30 years' of finance and leadership experience in the general insurance and reinsurance industry. She held senior executive roles at a number of organisations in Australia and England including QBE Insurance Group Limited, and GE’s London Market reinsurance operations. Joan holds a Bachelor of Laws from the University of Exeter. She is a Fellow of the Institute of Chartered Accountants in England and Wales (ICAEW) and is a Graduate of the Australian Institute of Company Directors.

Gai McGrath

Gai McGrath

Non-Executive Director (independent)

Gai has over 35 years’ experience in the financial services and legal industries, including 12 years with Westpac Group as General Manager of Westpac’s retail banking businesses in Australia and New Zealand. Gai is currently Chair of BT Super and Humanitix. She is a Director of Genworth Mortgage Insurance Australia, HBF Health Limited and Toyota Finance Australia. Gai is a Graduate of the Australian Institute of Company Directors.

Greg Rynenberg

Greg Rynenberg

Non-Executive Director (independent)

Greg has over 40 years’ of experience in the insurance broking industry, with 36 years spent running his own business, East West Group. East West Group is a Steadfast Network Broker not owned by Steadfast. Greg is a Qualified Practising Insurance Broker, a Fellow of NIBA and an Associate of ANZIIF. He holds an Advanced Diploma in Financial Services (General Insurance Broking) and was named NIBA Queensland Broker for 2014.

Andrew Bloore

Andrew Bloore

Non-Executive Director (independent)

Andrew has over 35 years' experience in the Australian superannuation administration insurance and technology sectors. He is highly experienced in the design and delivery of disruptive technologies and distribution models to improve efficiencies in superannuation administration. Andrew also sat on a wide range of Australian Tax Office and Treasury Committees. He is currently the Chair of Guild Group and its subsidiaries. Andrew is a Director of Guild Insurance, Insignia Financial Ltd (ASX:IFL) and Simonds Ltd.

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