Brolly

Brolly

Minimum Investment

A$50,000

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Brolly

BRL1

Lead Manager

Contact - Kirwan Mactaggart

0448 237 054

kirwan@liquidity.com.au

Minimum Investment

A$50,000

Brolly is an innovative private credit platform specializing in short-term, high-velocity loans in Australia. Utilizing advanced technology, including Open Banking and real-time payment systems, it automates operational processes to offer 30-day loans with a flat 5% fee, targeting high double-digit returns for investors. The platform operates as both a principal lender and marketplace, connecting yield-seeking investors with borrowers seeking quick liquidity.

Brolly’s dual approach mitigates risks and ensures stability, with plans for international expansion. Its scalable, automated system aims to unlock latent capital, providing transparent, affordable credit to underserved middle-class Australians while generating sustainable income through its proprietary lending model.

Offer Details

Issue Price (Per Share)

A$3.000

Offer Size

A$2,000,000

Shares Available

666,666

Offer Structure The Company intends to raise up to A$5,000,000 in aggregate under this IM. The raise is available through two investor options and will be conducted in two steps.

Step 1. Priced Equity (Ordinary Shares) • Offer price: A$3.00 per share (new shares only) • Maximum amount: up to A$2,000,000 • Minimum subscription: A$50,000

Step 2. SAFE (Simple Agreement for Future Equity) • Maximum amount: up to the remaining balance of the A$5,000,000 • Minimum subscription: A$50,000 • Conversion terms: No valuation cap; converts at a 20% discount to the next priced equity round

About Brolly

Brolly is an Australian peer-to-peer lending platform built by Stash Me Ltd that connects everyday borrowers and lenders through a community-driven, technology-powered financial marketplace. Designed to make lending and borrowing simpler, fairer and more transparent, Brolly enables Australians to borrow small, short-term loans quickly, typically between A$100 and A$2,000 with a simple flat fee, and allows lenders to support real people within their community while targeting attractive returns.

By harnessing smart tech, open banking and a social approach to finance rather than traditional banking intermediaries, Brolly aims to reshape how Australians access credit and earn passive income, with fast digital decisions and clear, upfront terms.

Revenue Model

Brolly’s revenue model combines income from its proprietary loan book and marketplace fees. The platform’s automated system processes loans with a high turnover rate, around 12 times annually, maximising capital efficiency on net service fee's per loan. Additionally, Brolly earns recurring net service fees from external funds processed through its marketplace, which are reinvested into growth activities like customer acquisition and product development. This dual approach ensures steady income from lending margins while scaling through marketplace fees, supporting sustainable profitability. Please see the IM document for more revenue information.

Marketplace Expansion & Scalability

Brolly’s platform is designed for international scalability, with core infrastructure adaptable to international markets such as New Zealand, the UK, Singapore, and others, without requiring significant rebuilds. The total addressable customer base in these regions is approximately 40 times larger than Australia, offering substantial growth potential. The dual model’s operational independence and diversified funding sources mitigate risks and support rapid expansion, leveraging proven unit economics in a highly regulated environment

Regulatory and Licensing Roadmap

Brolly operates within Australia’s responsible lending and consumer protection frameworks, maintaining compliance with AML/CTF, DDO, and KYC requirements, supported by experienced legal and advisory partners. The company is actively monitoring regulatory developments, including BNPL licensing reforms and Treasury’s payments modernization roadmap, and plans to pursue relevant licensing pathways (ACL/AFSL) as needed to support product scaling outside short-term exemption parameters. This proactive approach ensures regulatory alignment and operational flexibility as the business grows.

Directors & Management

Ben Tavai

Ben Tavai

Founder & CEO

15+ years in property, finance and tech. Leads strategy, fundraising and governance with a strong focus on disciplined execution.

Nadun Perera

Nadun Perera

Founder & CTO

20 years in software engineering. Architect of Brolly’s secure, scalable platform and backend infrastructure.

Conrad Devitt

Conrad Devitt

Director & GM

Oversees onboarding, servicing and investor relations, driving scalable operations and coordinated vendor management.

Michael Hosking

Michael Hosking

COO

15+ years scaling SaaS and fintech operations. Oversees servicing, customer experience and compliance; ex-LinkedIn, Certn, Absorb, Instructure.

Disclaimer

This site does not constitute an offer, recommendation, or invitation to any person, nor does it purport to provide all of the information an interested party may require in order to investigate the affairs of Brolly. This site is provided for information only and has not been prepared with the intention that the recipient should rely on it. Liquidity Technology Pty Ltd ("Liquidity") does not make any representation in relation to the contents of this site or give any assurances as to the accuracy or the degree of care or diligence used in preparing this document. The information, data, and advice herein is provided to recipients on the clear understanding that Liquidity nor any of its representatives, directors, officers, employees, agents, or advisers makes any representation or warranty about its accuracy, reliability, completeness, or suitability for any particular purpose and does not accept liability (including, but not limited to, for any expenses, losses, damages, and/or costs (including, but not limited to, indirect or consequential damage)) nor take any responsibility of any kind whatsoever (including, but not limited to, whether in contract, tort, financial or otherwise) for the information, data, or advice contained in or for any omission or for any other information, statement, or representation provided to any recipient (including, but not limited to, as a result of information, data, or advice being inaccurate, unreliable, incomplete, or unsuitable in any way and for any reason whatsoever). Users of this site must conduct their own investigation and analysis regarding any information, statement, or representation contained or provided to any recipient or its associates by Liquidity or any of the Liquidity Personnel. Each recipient waives any right of action, which it has now or in the future against Liquidity or any of the Liquidity Personnel in respect of any errors or omissions on or from this site, however caused. All rights are reserved. If the whole or any part of a provision of this "Notice and Disclaimer" is invalid, illegal, or unenforceable, then such provision will be severed and neither that part or provision or its severance will affect the validity or enforceability of the remaining parts or provisions.

Disclosure of Interest: Liquidity receives commission from dealing in securities and its introducers of business may directly share in this commission. Liquidity and its associates may hold shares in Brolly.

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Private Placement

Brolly

BRL1

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